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Stop Writing Tone Instructions. Layer Them. - Isadora Martin-Dye, Isadora & Co

2.8K views · Jun 26, 2026 · 20:57 min · Watch on YouTube ↗
Takeaway

Separate voice from identity constraints and situational context, then check generated responses before delivery.

Summary

  • A four-layer prompt architecture separates immutable identity, situational mode, example-anchored voice, and a post-generation veto.
  • One canonical assembly replaced 24 scattered system prompts, with constraints preceding context, voice, and task details.
  • Venue assistants must disclose AI identity and avoid implying physical presence, even when a warm voice invites phrases such as offering a personal tour.
  • The same architecture applies stricter language boundaries to a missing-person tool, where overstating a possible connection could harm families.
prompt-architecturebrand-voiceguardrails
Original description
Brand voice that survives real users isn't an instruction you write once - it's an architecture. Drawing on production code from a wedding venue, a personal AI companion, and a tool for families of missing people, this talk breaks voice into four layers: immutable identity, situational mode, example-anchored voice, and a deterministic post-generation veto. The difference between a prompt that holds and one that breaks on turn 21 is knowing which job belongs to which layer.

Speakers:
Isadora Martin-Dye (Isadora & Co | The Bloom House AI): Isadora Martin-Dye is the founder of Isadora & Co, a portfolio of four ventures spanning hospitality and AI: she speaks on vertical AI and on what it actually takes to design software for the relationship-driven, emotionally heightened audiences other AI products keep getting wrong.
  LinkedIn:   / isadora-martin-dye-226353a1